27 Mar The new TBKART Shop is online
Developed from a B2B perspective, TBKART’s virtual shop offers an innovative showcase of all of the Italian factory’s products which facilitates the clients’ interaction in both the Rental and Racing categories, providing them the opportunity to place an order directly from the platform.
Available in two languages (Italian and English), the new site shop.tbkart.it represents a single container for the entire range of products offered by TBKART: from individual components to complete karts, passing through “extra” products belonging to a variety of karting-related product categories (including clothing, data acquisition systems, equipment, tires, lubricants, and small parts). The Racing line is divided between the Shop Kart section, where one can find all the models already configured, and the Shop Racing section, filled with chassis accessories. The Rental line, on the other hand, takes place in the Shop Rental section, where one can find all kart equipment and the various technologies associated with karting, including spare parts for Honda engines. Finally, in the 2-Hand section, there is a space reserved for complete Rental karts from the used fleets that TBKART picks up, refurbishes and then sells them through its own used vehicle pickup service, which further differentiates the offers and services of the Italian factory’s Rental Kart Line.
Specifically designed to make it easier for clients to search for items, the portal allows users to easily and immediately view the products which they are interested in. Track managers who use Rental TBKART chassis fleet can find everything that meets the daily needs of their circuit on the screen of their device, it is just a click away. Each item is packaged with its own specific code, one or more photos, and a timely description: a set of information that gives clients all the useful specifications to proceed directly to placing the order, which is then handled by the company.
The TBKART Shop is open to all users, who can then browse freely through it: to view updated product prices and proceed with orders, however, it is necessary to register in the customer area. All VAT number holders have the possibility to create an account which allows for a more streamlined organization in the business relationship between the company and the client, thanks to a dedicated communication tool. This is ideal for an international company such as TBKART, which sells and distributes its products and services in more than 30 countries.
Consistent with the restyling of the tbkart.it website, which took place in 2023, the TBKART Shop is characterized by two strong color markers to distinguish the two product lines in a distinct, but at the same time integrated and consistent manner: the “acid yellow” for the Racing series, and the “bright red” for the Rental series. Furthermore, the traditional corporate color palette (“green, red, white and black), which clearly identifies the Italian factory’s new portal is, of course, a must.
